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Corporate Partners and Great Ideas

Our corporate partners come up with some awesome and creative ways to support Mile High United Way through their workplace giving campaigns. Here are a few things Denver companies have done to encourage employee engagement and leadership giving.

Set Visible Goals

WPX execs don bedazzled jeans

When WPX Energy’s campaign committee set a goal of 500 hours of employee volunteering to take place during the United Way Campaign, they knew it was ambitious. So they got started early! The committee began promoting the options before the campaign began and were also clear about the prize: senior leadership in bedazzled jeans decorated by employees. They easily met their goal and at campaign celebration, the cheers and laughter were contagious as senior leader Chad Odegard strutted in the room in his new pair of bedazzled jeans, honoring the 677 hours of employee volunteering! 

Incorporate a Theme

Make your campaign rock

This year the Lockton team created a full-on rock concert turning their conference room into Red Rocks! Associates are encouraged to dress up as their favorite 80s rock band while performing a top hit…all done via live video conferencing so the other offices can participate. Even the executive team gets into the action. It’s sure to be a rock ’n good time when the Chief Operating Office dresses up as Stacee Jaxx and the President and CEO dresses up as Gene Simmons. 

Create Volunteer Projects (For Everyone)

TIAA-CREF and company-wide volunteerism

Employees at TIAA-CREF had the opportunity to participate in service day activities during the 2013 workplace giving campaign. Opportunities included building financial literacy kits, prepping a summer camp for new guests, and landscaping at a local nonprofit. But what about the call center employees? TIAA-CREF considered every employee when they decided on an onsite volunteer activity you could do at your desk - decorating tote bags to be used at a food pantry run by Growing Home, a partner of Mile High United Way. In all, 100 bags were completed; the opportunity to have a sturdy – and fashionable! – bag to carry food in was much appreciated by families in need. 

Focus on Mission

Bridgepoint Education's very successful book drive

When planning for the 2013 United Way Campaign, Bridgepoint Education had one primary goal: increase awareness about the need in our community and the mission of Mile High United Way. As a part of this goal, and with a focus on School Readiness, the company kicked off a book drive with a goal of donating 500 books. Some employees, already aware of the need through participation in Mile High United Way’s Power Lunch program, took it upon themselves to speak to their colleagues. Employees spoke in team meetings about the need and their personal experience with the Mile High United Way program. The result: over 2,700 books collected during the campaign! 

Get Leadership Involved

Enterprise Rent-A-Car's BBQ for employees

If you attend one of Enterprise Rent-A-Car’s campaign kickoff events, you will watch a video of the company’s founder, Jack Taylor, with his family speaking about the importance of giving back to our community. Enterprise’s senior leadership, about 10 employees in Denver, takes an active role in supporting the United Way Campaign from speaking about personal experiences and reasons for giving, to volunteering alongside employees, to a BBQ Thank You event at a senior leader’s home. There is no doubt that philanthropy is a part of the company’s culture and that the leadership will lead by example. 

Have questions? Connect with a Donor Relations Representative.

Have an example of a great workplace giving campaign idea? Email your story to Liz.Toohey@unitedwaydenver.org.